Badreddine Ouali is the Founder and Co-CEO of Vermeg Group, a financial services software company with a strong presence in the Netherlands and Tunisia. With a background in engineering, Ouali founded BFI in Tunisia in 1993, later re-establishing it as Vermeg in Amsterdam in 2002. The company's success is attributed to factors like a focus on user experience and a hardworking culture. Ouali emphasizes equity in hiring and social impact. Beyond business, he founded the Tunisia Foundation for Development and contributed to the Smart Tunisia program. Ouali addresses challenges for entrepreneurs in Tunisia, such as infrastructure limitations and currency control, and stresses the collective responsibility of business and government in using technology, particularly Artificial Intelligence, responsibly.
Read about the interview here.
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